The Brief:
How do you keep a straight-face when the name of your LLC is Kidney Killerz? With a beautifully designed logo, of course. Is there any other way? For this client, Kidney Killerz was the name given to his group of rowdy college buddies. But after getting into real estate and needing an LLC to close his first deal, the client decided not to start from scratch and make Kidney Killerz work.
He came to me requesting a logo he could build a respectable brand on, while keeping the name. Call me crazy, because I accepted the challenge.
